27 October 2010
Visionary iGaming Launches New Fairway Casino Brand at Budapest Affiliate Conference
Live Dealer 2.0 Provider Unveils New B2C Casino Site to Assembled Affiliates
SAN JOSE, Costa Rica, October 27, 2010 - Visionary iGaming (www.visionaryigaming.com), the world’s leading provider of Live Dealer 2.0 games, is pleased to announce the launch of the new Fairway Casino.
Gian Perroni, Senior Vice President of Marketing, was present at the Budapest Affiliate Conference to officially launch the newest casino in the Visionary iGaming family. Joining already established Celtic Casino and Castle Casino, the new Fairway Casino is expected to quickly become one of the most exciting casino destinations for online players looking for trustworthy and engaging live casino games..
"Fairway Casino has branded their site as a bright and welcoming site, using a unique golf-theme that ties in well to their brand," stated Perroni. "There are a lot of cross-over demographics and psychographics between the serious golfer and individuals looking for live dealer software. Both groups take their recreation time seriously, and a quality experience is extremely important."
The new brand was extremely well received at the recent conference, with established affiliates immediately understanding the value of live casino games to their players, and their own business. Live online casinos have proven to have amongst the highest conversion rates and player values. Utilizing Income Access software, new affiliates to Fairway Casino have the opportunity to start earning a 33% revenue share immediately, with CPA and hybrid programs also available.
Martin Reiner, CEO of Visionary iGaming, commented, "We are very proud of the new brand, and expect great response from players. Fairway combines our proprietary roulette, blackjack and baccarat products along with a wide offering of premium RNG games, and as such has a wide appeal to experienced online players. Fairway Casino is an excellent showcase for our live dealer products."
Fairway Casino has launched with a number of attractive player promotions including an initial deposit bonus of 50% up to €100 free, a free sleeve of Fairway Casino branded golf balls sent to each new player and a Callaway driver to be given away each day in November. Upcoming player giveaways will include subscriptions to golf magazines, sets of golf clubs and all inclusive trips to popular golf destinations such as St. Andrews.
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